Updated Florida Unemployment Numbers Florida has released updated numbers about unemployment claims and payments throughout the state. 1.5 million claims have been filed since March 15, but only 40,193 applicants have received benefits. Additionally, only 162,039 claims have been processed for eligibility. The state has launched a new website with daily updated data. …
By Jeff Tucker There’s growing public dialogue about what the future may look like once the COVID-19 pandemic bottoms out. Absent a sense of when that might be, it still may not be too soon to think about what the “new normal” could look like. While for-profit businesses large and…
By Tom Hall [Part 1 of this article can be found here] Second, your customers. How are you going to keep in close touch? Offer to help them? Find new ways to serve them? Keep the relationships strong so that they will be there when the crisis passes? Most restaurants…
By Tom Hall We’re all wondering what hit us. Life was good, the economy fine, business strong— and then, Wham! The world is upside down. What do we do with our business? How about our people? Our customers? Our suppliers? What do we say? How do we react? It’s a…
Tucker/Hall Coronavirus Insights: Setting the Right Tone In the current atmosphere of widespread uncertainty over the COVID-19 pandemic, organizations that fare best and come out intact on the other side will be those that can strike the right tone while focusing on what is most important – to employees, to…
The goal of crisis communications planning is to adapt effectively to threatening and sudden developments as quickly as possible. Here are some questions to consider when thinking of crisis communications: Do you have a crisis communications plan? If yes, does it include an action plan for a widespread health emergency?…
In this tumultuous time, leading your organization with purpose and vision is more important than ever. Make sure you’re keeping sight of your most important goals and constantly working to fulfill them. Your goals should include both readiness for COVID’s potential impact on your organization, building resilience of your team,…
Stock markets have crashed, borders have closed, and it appears the COVID-19 pandemic will continue to get worse before it gets better. The impact on businesses is being felt everywhere — travel bans, supply and delivery delays, production and forecast adjustments, and stay-at-home orders. As organizations adjust to these new…
A thoroughly planned and executed B2B PR campaign can be a vital part of a successful marketing strategy. It can be a potent lead generator that adds integrity and brand awareness to organizations who utilize it effectively. B2B consumers are tech-savvy, research-driven service connoisseurs who put time and thought into…
The difference between local news and national news has become increasingly blurred. Where once it was about geography, now it comes down to numbers – if enough people in enough parts of the country want to read about your town, you’ve got a national story. Achieving that reach is just…
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