5 Common Social Media Myths

Social media is popular as a marketing tool for many reasons. First, it’s accessible to all businesses. More than 80 percent of the U.S. population uses it and not having a social presence can mean more than a lost opportunity. It puts your online reputation…

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4 PR Skills Not Taught in the Classroom

Graduates fresh out of college typically have great energy and excitement for their chosen field but little in the way of practical experience. Public relations or communications graduates often have some of the skills needed to succeed but will need to learn the rest on…

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