Crisis Communications During Coronavirus

The goal of crisis communications planning is to adapt effectively to threatening and sudden developments as quickly as possible. Here are some questions to consider when thinking of crisis communications: Do you have a crisis communications plan?  If yes, does it include an action plan…

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How To Perform a Social Media Audit

Completing a social media audit is an integral part of forming a social media marketing plan. But how does the process work? We’ll guide you through the basics of social media auditing. What is a Social Media Audit? Simply put, a social media audit is…

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How To Perform a Website Audit

Your firm’s website is your shop window, your customer service hotline, and the home of your brand. It behooves you to make it as attractive and user-friendly as possible. To make sure it’s optimized for visitor experience and search engine ranking, you’ll need to conduct…

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