Cybersecurity, Hacking and Cyber Crisis Events
In recent years, the media has covered more cybersecurity breaches and corporate hacks than ever before. Every organization is susceptible to cyber attacks, and these attacks can tarnish your public image severely if not handled correctly. It is your responsibility to minimize the impacts of a cyber attack for your customers, employees and other stakeholders.
The first step we recommend is to plan — by developing a cyber-security crisis communications plan. Tucker/Hall helps organizations big and small do this. We typically begin with a few simple questions:
- How do you store and share confidential information about your employees, customers, shareholders, and company intellectual property?
- What systems do you have in place to secure your website, email servers, and databases?
- Do your employees or customers use mobile applications to share private information? If so, do they understand the risks of using mobile for these purposes?
- Do you have a resource for customers or employees to resolve problems if they believe their information may have been obtained through a cyber attack?
After looking at these questions, and reviewing various materials, our associates will develop a cyber crisis communications plan customized just for your organization. Our plans prepare your company to react quickly during a cyber crisis, without adding the chaos that these events can create. We also focus on reputation management plans to ensure your company recovers from the crisis with minimal damage to its long-term public reputation.
We also help you analyze your different stakeholder groups and develop a matrix that helps you communicate to these groups in times of crisis. If you detect a cybersecurity threat, be prepared to act immediately, and communicate the incident to stakeholders as soon as you have confirmed information. If you have a communications plan in place before any incident occurs, it can help you better manage a difficult situation.
No matter the size of your company, or what type of industry you’re in, you need a clear crisis management plan, and a team of professionals by your side to help you. Tucker/Hall associates will work with your legal, IT and senior management teams to develop a plan of action for when a cybersecurity breach or attack occurs.
Speak to a Tucker/Hall representative to learn more about how you can prevent a cybersecurity threat from damaging your company’s reputation. Our professionals will work one-on-one with your team to uncover vulnerabilities and find solutions to resolve or minimize the potential damage of a cyber crisis event.