CYBERSECURITY COMMUNICATIONS

Cybersecurity breaches can become a major public relations issue for your company or organization if you don’t manage and communicate them properly to various audiences, including the public. Integrating a strategic communications plan into your cybersecurity efforts can protect your organization’s long-term reputation.

A solid cybersecurity communications strategy includes data breach response preparations, staff and executive training for handling the situation, scenario testing and planning, and a crisis communication plan to manage the issue and return to business as usual.

Tucker/Hall can help you manage a cybersecurity event to minimize any harm a breach may do to your credibility and public image. We work with you to plan for potential cybersecurity crises and keep your plan current and robust.

Our cybersecurity communications services include:

Planning – Before a cybersecurity or data breach occurs, we prepare plans to minimize risk and provide valuable communications tools to help you manage the attack. Our planning process includes a review of your current cybersecurity efforts, potential risks, communications infrastructure, escalation procedures, a communications matrix, and other tools to help you manage a cyber event.

Training – Department staff and executives need proper training on how to handle a cybersecurity threat and implement the cybersecurity plan. Tucker/Hall will train your team to ensure they are ready if your organization suffers a cyber event.

Stress Test – One of the most effective ways to test your plan is to develop a scenario in a simulated environment. We call it a “stress test.” Tucker/Hall executives work with you to create a cyber breach scenario and test your plan with the appropriate team members. After the stress test, we provide feedback and update your cyber communications plan based on what we learned in the drill.

Event Communications – If a cybersecurity breach occurs, Tucker/Hall is a phone call away and will even come on-site to work with your staff to manage the event. Our goal during any crisis event is to focus on communications efforts that will improve your company’s long-term reputation.

Reputation Repair – After the cybersecurity breach, we will work with your team to communicate to all your audiences and stakeholders (e.g., customers, internal staff, regulators, lawmakers, and the media) what you are doing to keep this from happening again.

If you have any questions about how Tucker/Hall can help to improve your digital strategy, contact Theresa Collington at 813-228-0652 ext. 1118 or tcollington@tuckerhall.com.