Just a few years ago, producing a business video could take months of planning and cost tens of thousands of dollars. Today, you can use your cell phone to produce a video quickly and at no cost. Because of this content democratization, the quantity of business videos has risen but the quality has fallen.
Ultimately, your videos need to both look good and drive business. That’s why when Tucker/Hall works with clients to produce videos, we make sure to apply a strategic eye to every piece of content. We have several former broadcast professionals who can provide you with the insights needed to make they are interesting and effective.